47
winnie the pooh
Skip itSoft demand (-26.6% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Review moat
Great224.85avg incumbent reviews — the moat a new listing must climb
Avg price
Great£15.32avg listing price — sweet spot $15–$100
Price range
Good£3.32–£34.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good£312K£312K/yr · 951K searches
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-26.6%90-day search growth — must beat 0% to launch