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white t shirt women
Worth a lookShows a fragmented shelf (top 5 take 18% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible18%top-5 click share — an open shelf
Growth
Great+97.8%90-day search growth — must beat 0% to launch
Brand share
Great46%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Returns
Good2.8%return rate — above 5% kills the launch gate
Review moat
Okay2,198.53avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£9.28avg listing price — sweet spot $15–$100
Price range
Bad£3.84–£18.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£66K£66K/yr · 560K searches
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand