48
wheelchair blanket
Skip itSoft demand (-72.9% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible£26.46avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Brand share
Great59%top-5 brand share — no brand owns this niche
Review moat
Good516.67avg incumbent reviews — the moat a new listing must climb
Price range
Good£5.79–£123.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Market size
Bad£37K£37K/yr · 45K searches
Growth
Bad-72.9%90-day search growth — must beat 0% to launch
Signals No Dominant Brand