42
vampire
Skip itA small market ($3K/yr) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Great287.47avg incumbent reviews — the moat a new listing must climb
Returns
Great1.6%return rate — above 5% kills the launch gate
Avg price
Good£12.93avg listing price — sweet spot $15–$100
Price range
Good£3.15–£29.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Growth
Bad-14.8%90-day search growth — must beat 0% to launch
Market size
Bad£3K£3K/yr · 277K searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale