35
southampton fc
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Great£17.43avg listing price — sweet spot $15–$100
Review moat
Great467.67avg incumbent reviews — the moat a new listing must climb
Price range
Good£6.96–£35.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+15.2%90-day search growth — must beat 0% to launch
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad£31K£31K/yr · 77K searches
Competition
Bad90%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand