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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 53Growth 39Conversion 98Competition 20Returns 100Price range 30Avg price 23Brand share 0Review moat 34Quality gap 62

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Incredible17.5%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Good£345K

£345K/yr · 234K searches

Growth

Okay+11.3%

90-day search growth — must beat 0% to launch

Review moat

Okay3,099.09

avg incumbent reviews — the moat a new listing must climb

Price range

Okay£2.79–£20.33

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Bad£8.44

avg listing price — sweet spot $15–$100

Competition

Bad76%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand