61
skirt
Worth a lookShows a fragmented shelf (top 5 take 6% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible6%top-5 click share — an open shelf
Brand share
Incredible27%top-5 brand share — no brand owns this niche
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Good+55.6%90-day search growth — must beat 0% to launch
Review moat
Good706.46avg incumbent reviews — the moat a new listing must climb
Avg price
Good£13.95avg listing price — sweet spot $15–$100
Price range
Good£2.44–£37.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£175K£175K/yr · 3.6M searches
Returns
Bad6.6%return rate — above 5% kills the launch gate
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale