48
running top
Skip itWeak search conversion (0.6%) — this niche doesn't clear our bar today.
Competition
Incredible9%top-5 click share — an open shelf
Brand share
Great50%top-5 brand share — no brand owns this niche
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good£5.29–£32.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£12.01avg listing price — sweet spot $15–$100
Review moat
Okay2,809.98avg incumbent reviews — the moat a new listing must climb
Growth
Okay+6.9%90-day search growth — must beat 0% to launch
Returns
Okay4.5%return rate — above 5% kills the launch gate
Market size
Bad£38K£38K/yr · 566K searches
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand