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roblox toys
Worth a lookShows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Great193.04avg incumbent reviews — the moat a new listing must climb
Competition
Great33%top-5 click share — an open shelf
Brand share
Good61%top-5 brand share — brands hold most of the demand
Avg price
Good£13.40avg listing price — sweet spot $15–$100
Price range
Good£4.31–£29.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good£308K£308K/yr · 770K searches
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-24.2%90-day search growth — must beat 0% to launch
Signals Low Review Barrier