56
presents
Worth a lookShows a sweet-spot price point ($37.33 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible£37.33avg listing price — sweet spot $15–$100
Price range
Great£12.11–£63.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great34%top-5 click share — an open shelf
Market size
Great£991K£991K/yr · 2.0M searches
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Returns
Good2.1%return rate — above 5% kills the launch gate
Review moat
Okay1,611avg incumbent reviews — the moat a new listing must climb
Growth
Bad-12.6%90-day search growth — must beat 0% to launch
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Brand share
Bad94%top-5 brand share — brand-locked demand