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50

pokemon toys

Worth a look

Shows low returns (0.7%), but strong incumbent ratings (4.6★) keeps it on the watch list.

Market size 37Growth 34Conversion 41Competition 79Returns 97Price range 58Avg price 56Brand share 27Review moat 49Quality gap 23

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Competition

Great36%

top-5 click share — an open shelf

Price range

Good£2.76–£31.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good£12.77

avg listing price — sweet spot $15–$100

Review moat

Okay1,640.85

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.3%

search→purchase rate — share of searches ending in a sale

Market size

Okay£186K

£186K/yr · 442K searches

Growth

Okay+7.5%

90-day search growth — must beat 0% to launch

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality