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pokemon gifts

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Brand-locked demand (top 5 brands take 92% of clicks) — this niche doesn't clear our bar today.

Market size 27Growth 33Conversion 60Competition 82Returns 96Price range 58Avg price 55Brand share 20Review moat 51Quality gap 23

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Competition

Great33%

top-5 click share — an open shelf

Conversion

Good5.2%

search→purchase rate — share of searches ending in a sale

Price range

Good£2.76–£31.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good£12.57

avg listing price — sweet spot $15–$100

Review moat

Good1,464.63

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+6.3%

90-day search growth — must beat 0% to launch

Market size

Okay£113K

£113K/yr · 171K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad92%

top-5 brand share — brand-locked demand