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personalised hoodie
Skip itA small market ($10K/yr) — this niche doesn't clear our bar today.
Brand share
Great51%top-5 brand share — no brand owns this niche
Avg price
Great£18.60avg listing price — sweet spot $15–$100
Competition
Great38%top-5 click share — an open shelf
Price range
Great£8.00–£37.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.1%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Bad6,612.37avg incumbent reviews — the moat a new listing must climb
Growth
Bad-40.8%90-day search growth — must beat 0% to launch
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Market size
Bad£10K£10K/yr · 143K searches