49
minions
Skip itWeak search conversion (0.9%) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Competition
Great37%top-5 click share — an open shelf
Review moat
Good690.26avg incumbent reviews — the moat a new listing must climb
Brand share
Good74%top-5 brand share — brands hold most of the demand
Growth
Good+22.3%90-day search growth — must beat 0% to launch
Avg price
Okay£10.54avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay£2.52–£19.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£78K£78K/yr · 787K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Signals Out of Stock