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mens hoodies
Worth a lookShows a fragmented shelf (top 5 take 14% of clicks), but soft demand (-38.6% this quarter) keeps it on the watch list.
Competition
Incredible14%top-5 click share — an open shelf
Brand share
Great53%top-5 brand share — no brand owns this niche
Avg price
Great£16.83avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good£2.46–£43.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good£309K£309K/yr · 4.1M searches
Returns
Okay3.3%return rate — above 5% kills the launch gate
Review moat
Bad11,847.51avg incumbent reviews — the moat a new listing must climb
Growth
Bad-38.6%90-day search growth — must beat 0% to launch
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale