45
ladybug costume kids
Skip itSoft demand (-50.5% this quarter) — this niche doesn't clear our bar today.
Returns
Good2.0%return rate — above 5% kills the launch gate
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good£6.07–£31.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good958.2avg incumbent reviews — the moat a new listing must climb
Avg price
Good£13.04avg listing price — sweet spot $15–$100
Brand share
Good71%top-5 brand share — brands hold most of the demand
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Market size
Bad£41K£41K/yr · 134K searches
Growth
Bad-50.5%90-day search growth — must beat 0% to launch