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lace bralettes for women
Skip itBrand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Competition
Great30%top-5 click share — an open shelf
Avg price
Great£17.78avg listing price — sweet spot $15–$100
Price range
Good£7.06–£31.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+5.9%90-day search growth — must beat 0% to launch
Review moat
Okay3,415.98avg incumbent reviews — the moat a new listing must climb
Market size
Okay£107K£107K/yr · 678K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Brand share
Bad96%top-5 brand share — brand-locked demand