34
jar of fucks
Skip itPrices mostly outside the sweet spot ($4.27–$9.66) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Review moat
Incredible81avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Competition
Bad72%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Avg price
Bad£6.50avg listing price — sweet spot $15–$100
Growth
Bad-18.3%90-day search growth — must beat 0% to launch
Market size
Bad£5K£5K/yr · 11K searches
Price range
Bad£4.27–£9.66cheapest to priciest tracked listing — scored on the share inside $15–$100