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hollow knight
Skip itPrices mostly outside the sweet spot ($5.45–$14.19) — this niche doesn't clear our bar today.
Review moat
Incredible12.41avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Avg price
Okay£9.01avg listing price — sweet spot $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£62K£62K/yr · 233K searches
Growth
Bad-30.5%90-day search growth — must beat 0% to launch
Price range
Bad£5.45–£14.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier