49
grandpa
Skip itPrices mostly outside the sweet spot ($4.06–$15.63) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Growth
Great+98.9%90-day search growth — must beat 0% to launch
Review moat
Great286.3avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£9.17avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad£46K£46K/yr · 105K searches
Price range
Bad£4.06–£15.63cheapest to priciest tracked listing — scored on the share inside $15–$100