Skip to content
47

gold chain

Skip it

Weak search conversion (1.5%) — this niche doesn't clear our bar today.

Market size 64Growth 32Conversion 19Competition 27Returns 56Price range 87Avg price 84Brand share 31Review moat 38Quality gap 77

Price range

Great£7.44–£80.12

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great£18.45

avg listing price — sweet spot $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Market size

Good£586K

£586K/yr · 2.1M searches

Returns

Good2.8%

return rate — above 5% kills the launch gate

Review moat

Okay2,737.87

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+5.7%

90-day search growth — must beat 0% to launch

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale