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52

girls waterproof jacket

Worth a look

Shows demand growing +119.1% this quarter, but a small market ($31K/yr) keeps it on the watch list.

Market size 8Growth 95Conversion 9Competition 95Returns 36Price range 53Avg price 77Brand share 45Review moat 39Quality gap 48

Growth

Incredible+119.1%

90-day search growth — must beat 0% to launch

Competition

Incredible18%

top-5 click share — an open shelf

Avg price

Great£15.79

avg listing price — sweet spot $15–$100

Price range

Good£6.62–£24.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,553.95

avg incumbent reviews — the moat a new listing must climb

Returns

Okay4.1%

return rate — above 5% kills the launch gate

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Market size

Bad£31K

£31K/yr · 272K searches

Signals Trending