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50

girls swimming costume

Worth a look

Shows a fragmented shelf (top 5 take 19% of clicks), but weak search conversion (0.9%) keeps it on the watch list.

Market size 28Growth 41Conversion 11Competition 95Returns 23Price range 51Avg price 48Brand share 77Review moat 72Quality gap 55

Competition

Incredible19%

top-5 click share — an open shelf

Brand share

Great58%

top-5 brand share — no brand owns this niche

Review moat

Good635.66

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good£5.71–£24.70

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£11.76

avg listing price — sweet spot $15–$100

Growth

Okay+12.6%

90-day search growth — must beat 0% to launch

Market size

Okay£122K

£122K/yr · 1.2M searches

Returns

Bad5.5%

return rate — above 5% kills the launch gate

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale