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51

girls school shirts

Worth a look

Shows a thin review moat (182 avg reviews), but a small market ($56K/yr) keeps it on the watch list.

Market size 14Growth 61Conversion 21Competition 76Returns 48Price range 35Avg price 49Brand share 42Review moat 91Quality gap 88

Review moat

Great182.34

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Competition

Great39%

top-5 click share — an open shelf

Growth

Good+38.1%

90-day search growth — must beat 0% to launch

Avg price

Okay£11.84

avg listing price — sweet spot $15–$100

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Price range

Okay£5.92–£19.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Market size

Bad£56K

£56K/yr · 286K searches