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43

girls leggings

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Soft demand (-25.4% this quarter) — this niche doesn't clear our bar today.

Market size 20Growth 12Conversion 25Competition 76Returns 45Price range 49Avg price 54Brand share 50Review moat 63Quality gap 68

Competition

Great39%

top-5 click share — an open shelf

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good979.74

avg incumbent reviews — the moat a new listing must climb

Avg price

Good£12.45

avg listing price — sweet spot $15–$100

Brand share

Okay75%

top-5 brand share — brands hold most of the demand

Price range

Okay£4.06–£25.37

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay3.4%

return rate — above 5% kills the launch gate

Conversion

Okay2.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad£79K

£79K/yr · 313K searches

Growth

Bad-25.4%

90-day search growth — must beat 0% to launch