49
gift tags
Skip itPrices mostly outside the sweet spot ($2.24–$8.34) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible14.2%search→purchase rate — share of searches ending in a sale
Review moat
Good769.52avg incumbent reviews — the moat a new listing must climb
Brand share
Good66%top-5 brand share — brands hold most of the demand
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Growth
Okay+11.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£66K£66K/yr · 110K searches
Avg price
Bad£4.25avg listing price — sweet spot $15–$100
Price range
Bad£2.24–£8.34cheapest to priciest tracked listing — scored on the share inside $15–$100