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evil eye bracelet
Skip itPrices mostly outside the sweet spot ($3.35–$14.57) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Great149.3avg incumbent reviews — the moat a new listing must climb
Brand share
Great59%top-5 brand share — no brand owns this niche
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+17.6%90-day search growth — must beat 0% to launch
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Avg price
Bad£7.14avg listing price — sweet spot $15–$100
Market size
Bad£39K£39K/yr · 207K searches
Price range
Bad£3.35–£14.57cheapest to priciest tracked listing — scored on the share inside $15–$100