45
dance bag
Skip itA small market ($41K/yr) — this niche doesn't clear our bar today.
Review moat
Great421.97avg incumbent reviews — the moat a new listing must climb
Price range
Great£7.81–£37.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£14.29avg listing price — sweet spot $15–$100
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Brand share
Good65%top-5 brand share — brands hold most of the demand
Returns
Good2.4%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-19.1%90-day search growth — must beat 0% to launch
Market size
Bad£41K£41K/yr · 222K searches