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daith piercing jewellery
Skip itPrices mostly outside the sweet spot ($3.24–$13.50) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Great148.24avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Growth
Okay+3.6%90-day search growth — must beat 0% to launch
Avg price
Bad£7.40avg listing price — sweet spot $15–$100
Market size
Bad£76K£76K/yr · 378K searches
Price range
Bad£3.24–£13.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier