58
crocs
Worth a lookShows a fragmented shelf (top 5 take 12% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible12%top-5 click share — an open shelf
Growth
Great+107.5%90-day search growth — must beat 0% to launch
Avg price
Great£21.55avg listing price — sweet spot $15–$100
Market size
Great£1.1M£1.1M/yr · 10.7M searches
Price range
Good£6.22–£34.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Bad91%top-5 brand share — brand-locked demand
Returns
Bad6.4%return rate — above 5% kills the launch gate
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Review moat
Bad63,250.43avg incumbent reviews — the moat a new listing must climb