Skip to content
54

clarks mens shoes

Worth a look

Shows a fragmented shelf (top 5 take 10% of clicks), but weak search conversion (0.7%) keeps it on the watch list.

Market size 52Growth 34Conversion 9Competition 98Returns 24Price range 80Avg price 95Brand share 64Review moat 25Quality gap 70

Competition

Incredible10%

top-5 click share — an open shelf

Avg price

Incredible£25.15

avg listing price — sweet spot $15–$100

Price range

Great£6.61–£51.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Market size

Good£321K

£321K/yr · 1.7M searches

Growth

Okay+7.2%

90-day search growth — must beat 0% to launch

Review moat

Bad4,311.01

avg incumbent reviews — the moat a new listing must climb

Returns

Bad5.3%

return rate — above 5% kills the launch gate

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale