54
celtic
Worth a lookShows low returns (0.4%), but weak search conversion (2.3%) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Review moat
Great223.63avg incumbent reviews — the moat a new listing must climb
Avg price
Great£15.68avg listing price — sweet spot $15–$100
Price range
Good£5.70–£41.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+13.8%90-day search growth — must beat 0% to launch
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Market size
Okay£147K£147K/yr · 410K searches
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale