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brown tights
Skip itSoft demand (-84.0% this quarter) — this niche doesn't clear our bar today.
Competition
Great30%top-5 click share — an open shelf
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Returns
Great2.0%return rate — above 5% kills the launch gate
Review moat
Good1,220.55avg incumbent reviews — the moat a new listing must climb
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Conversion
Bad2.0%search→purchase rate — share of searches ending in a sale
Avg price
Bad£7.17avg listing price — sweet spot $15–$100
Market size
Bad£56K£56K/yr · 398K searches
Price range
Bad£4.08–£16.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-84.0%90-day search growth — must beat 0% to launch