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boys shorts
Worth a lookShows demand growing +302.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+302.1%90-day search growth — must beat 0% to launch
Competition
Great23%top-5 click share — an open shelf
Review moat
Good576.55avg incumbent reviews — the moat a new listing must climb
Returns
Good2.3%return rate — above 5% kills the launch gate
Brand share
Good65%top-5 brand share — brands hold most of the demand
Price range
Good£5.71–£29.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£11.89avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Market size
Bad£59K£59K/yr · 280K searches
Signals Trending