40
bow earrings
Skip itA small market ($34K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Review moat
Great101.81avg incumbent reviews — the moat a new listing must climb
Price range
Good£3.85–£40.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay£9.59avg listing price — sweet spot $15–$100
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Growth
Bad-30.0%90-day search growth — must beat 0% to launch
Market size
Bad£34K£34K/yr · 76K searches