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black v neck jumper
Skip itSoft demand (-49.8% this quarter) — this niche doesn't clear our bar today.
Competition
Great25%top-5 click share — an open shelf
Brand share
Great47%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good£13.33avg listing price — sweet spot $15–$100
Price range
Good£3.98–£27.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.5%return rate — above 5% kills the launch gate
Review moat
Okay2,392.03avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad£18K£18K/yr · 129K searches
Growth
Bad-49.8%90-day search growth — must beat 0% to launch
Signals No Dominant Brand