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astronaut costume kids

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Soft demand (-69.3% this quarter) — this niche doesn't clear our bar today.

Market size 13Growth 0Conversion 18Competition 74Returns 47Price range 74Avg price 76Brand share 57Review moat 56Quality gap 67

Avg price

Great£15.52

avg listing price — sweet spot $15–$100

Competition

Good40%

top-5 click share — leaders hold, buyers still browse

Price range

Good£8.87–£32.68

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Review moat

Good1,256.27

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.3%

return rate — above 5% kills the launch gate

Conversion

Bad1.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad£52K

£52K/yr · 241K searches

Growth

Bad-69.3%

90-day search growth — must beat 0% to launch