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74

tanning drops

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 56Growth 71Conversion 76Competition 80Returns 100Price range 54Avg price 54Brand share 78Review moat 48Quality gap 99

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Quality gap

Incredible3.6★

avg incumbent rating — lower means beatable quality

Competition

Great35%

top-5 click share — an open shelf

Brand share

Great57%

top-5 brand share — no brand owns this niche

Conversion

Great7.4%

search→purchase rate — share of searches ending in a sale

Growth

Good+53.8%

90-day search growth — must beat 0% to launch

Market size

Good£424K

£424K/yr · 461K searches

Avg price

Good£12.48

avg listing price — sweet spot $15–$100

Price range

Good£3.52–£28.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,657.38

avg incumbent reviews — the moat a new listing must climb