b12
Skip itSoft demand (-23.7% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Great$74.39avg listing price — sweet spot $15–$100
Price range
Good$22.25–$130.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$190K$190K/yr · 85K searches
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Review moat
Okay3,791.94avg incumbent reviews — the moat a new listing must climb
Competition
Bad73%top-5 click share — a locked-up shelf
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad93%top-5 brand share — brand-locked demand
Growth
Bad-23.7%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Saudi Arabia niche tracking, b12 is a $190K/yr Amazon Saudi Arabia market (85K searches/yr). The top 5 brands hold 93% of demand. Verdict: Skip it — 38/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
b12 market data
- Units sold / yr
- 2K–2K
- avg 100–250/product
- Revenue / yr
- $112K–$149K
- units × avg price
- Conversion rate
- 3.0%
- Avg BSR
- #29
- Page quality
- 0%
- Prime
- 76%
- Sponsored
- 18%
- Out of stock
- 0.0%
- Avg brand age
- 63 months
- Avg seller age
- 62 days
Competition & brand share
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 falling
Sellers
33
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
3%
- Jamieson Vitamins29%
- Life Extension26%
- NOW26%
- 21st Century8%
- Nutricost5%
- Natrol3%
- Open — no brand owns it (2 brands, 3%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -23.7% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top b12 search terms
- b1219K/yr
- vitamin b1215K/yr
- b12 vitamin12K/yr
- فيتامين b1212K/yr
- فيتامين ب6K/yr
- فيتامين بي 126K/yr
- methylcobalamin vitamin b123K/yr
- b12 فيتامين5K/yr
Top b12 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Jamieson Vita B12 1000mcg Fast Dissolving Vitamins 100 Tablets
Jamieson Vitamins$51.474.4★81 rev

Life Extension B-12 500 mcg 100 Lozenges
Life Extension$65.184.7★1,827 rev

NOW Vitamin B-12 Lozenges - 1000 Mcg 100
NOW$51.944.2★124 rev

21st Century B-12 (2500 Mcg 110 Sublingual Tablets)
21st Century$62.984.7★4,773 rev

Life Extension BioActive Complete B-Complex 60 Vegetable Capsules
Life Extension$60.564.6★9,619 rev
Newest
by launch date
NOW Foods B-12 60 Lozenges
NOW$63.695 rev

Martians Daily Multivitamin Drops 50 ml Dietary Supplement With Iron Vitamin C Vitamin B12 And Folic Acid Supports Your Childs Overall Health And Wellbeing Easy To Use
Martians$22.2519 rev

Nutricost Vitamin B12 (Methylcobalamin) 5000mcg 120 Capsules - Vegetarian Caps Non-GMO Gluten Free B12 Supplement
Nutricost$99.37346 rev

Jamieson Vita B12 1000mcg Fast Dissolving Vitamins 100 Tablets
Jamieson Vitamins$51.4781 rev

Vitamin B12 by Natures Bounty Vitamin Supplement 1000mcg 100 Tablets
Nature's Bounty$100.696,113 rev
Trending
90-day click momentum
Life Extension Bio-Active Complete B-Complex 60 Vegetarian Capsules (2)
Life Extension$130.794.4★

Martians Daily Multivitamin Drops 50 ml Dietary Supplement With Iron Vitamin C Vitamin B12 And Folic Acid Supports Your Childs Overall Health And Wellbeing Easy To Use
Martians$22.254.6★

Life Extension BioActive Complete B-Complex 60 Vegetable Capsules
Life Extension$60.564.6★

Life Extension B-12 500 mcg 100 Lozenges
Life Extension$65.184.7★

Nutricost Vitamin B12 (Methylcobalamin) 5000mcg 120 Capsules - Vegetarian Caps Non-GMO Gluten Free B12 Supplement
Nutricost$99.374.8★
What buyers say about b12
What buyers praise and complain about, mined from review topics.What buyers love
“منتج جيد”
“.taste is acceptable”
“Best b12 so far”
What buyers complain about
“Waste of money very poor quality”
Common questions
- Is b12 profitable to sell on Amazon Saudi Arabia?
- The niche generates $190K/yr across 17 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -23.7%. Flapen's verdict: Skip it (38/100).
- How competitive is the b12 niche?
- 8 brands and 33 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 93% of demand.
- What do buyers complain about in b12?
- Top complaints mined from reviews: الجودة الشاملة. The return rate is 0.4%.
- When does demand for b12 peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the b12 niche?
- Listings span $22.25–$130.79; the average listing price is $74.39 (sweet spot $15–$100). The average incumbent carries 3,792 reviews — the moat a new listing must climb.