Is urea cream profitable to sell on Amazon Saudi Arabia?

The niche generates $138K/yr across 27 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +14.7%. Flapen's verdict: Worth a look (51/100).

How competitive is the urea cream niche?

16 brands and 98 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 84% of demand.

What do buyers complain about in urea cream?

Top complaints mined from reviews: الوظيفة - بشكل عام, مانع للتسرب, المواد/الأجزاء المعيبة. The return rate is 1.6%.

When does demand for urea cream peak?

Demand peaks in May–Jun–Jul; the busiest month runs 4.2× the quietest.

What does it cost to enter the urea cream niche?

Listings span $21.03–$123.66; the average listing price is $50.60 (sweet spot $15–$100). The average incumbent carries 3,125 reviews — the moat a new listing must climb.

urea cream

Worth a look

Shows a sweet-spot price point ($50.60 avg), but weak search conversion (1.4%) keeps it on the watch list.

Avg price

Great$50.60

avg listing price — sweet spot $15–$100

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Returns

Great1.6%

return rate — above 5% kills the launch gate

Price range

Great$21.03–$123.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay55%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+14.7%

90-day search growth — must beat 0% to launch

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,125.15

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$138K

$138K/yr · 192K searches

Conversion

Bad1.4%

search→purchase rate — share of searches ending in a sale

Signals High Price

According to Flapen's Amazon Saudi Arabia niche tracking, urea cream is a $138K/yr Amazon Saudi Arabia market (192K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 51/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

urea cream market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: $152K–$202K; units × avg price
Conversion rate: 1.4%
Avg BSR: #68
Page quality: 0%
Prime: 85%
Sponsored: 67%
Out of stock: 7.5%
Avg brand age: 47 months
Avg seller age: 60 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 rising

Sellers

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

55%

Top 20: 94%

Open market

14%

Eucerin39%
OUKEYA30%
Mixa7%
L&Wen4%
Ebanel4%
DIVA BY CINDY3%
Open — no brand owns it (10 brands, 14%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +14.7% search growth over the last 90 days.

Peak months: May, Jun, Jul · busiest ÷ quietest = 4.2×

Open Trend

Top urea cream search terms

يوريا37K/yr +15.8%0.6% conv.
كريم يوريا30K/yr +13.1%0.6% conv.
urea cream27K/yr +6.7%1.9% conv.
eucerin urea repair14K/yr +35.2%1.5% conv.
يوريا12K/yr +32.8%0.8% conv.
urea12K/yr +23.2%1.5% conv.
يوسرين يوريا14K/yr +25.8%1.1% conv.
يوسيرين يوريا9K/yr +13.9%0.9% conv.
يوريا كريم8K/yr +2.4%0.9% conv.
كريم يوريا7K/yr +6.3%0.5% conv.

All search terms

Top urea cream products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

OUKEYA Urea Cream 40 Percent Urea Foot & Hand Cream for Cracked Heels and Dry Skin Urea Lotion for Deep Moisturizing Callus Remover Nourishes Soften Foot Moisturiser for Women&Men Maximum Strength

OUKEYA$53.914.5★10,229 rev

Eucerin UreaRepair 10% Urea Intensive Moisturizing Lotion with Ceramide Immediate 48-Hour Relief for Dry Skin Daily Body Moisturizer for Very Dry and Dehydrated Skin Suitable for Mature Skin 250ml

Eucerin$45.584.2★3,029 rev

OUKEYA Urea Cream 42% plus Salicylic Acid 2% Urea Foot Hand Cream for Dry Cracked Feet Heels Elbows Urea Lotion for Deep Moisturizing Removes Corns Calluses Dead Skin and Softens Toenails

OUKEYA$62.364.6★2,332 rev

Mixa Urea Skin Renewing Cream with Urea & Niacinamide for Dry and Rough and Uneven Skin Repairs and Smooths Moisturiser for the Body Hands and Face Urea Cica Repair+ 400 ml

Mixa$94.064.5★7,417 rev

Eucerin UreaRepair Plus 5% Urea Hand Cream with Ceramides Daily Moisture Suitable for Mature & Diabetic Skin Instant 48-Hour Relief for Dry & Rough Skin 75ml

Eucerin$21.724.6★3,984 rev

Newest

by launch date

Urea Cream 40% plus Salicylic Acid 2% Foot Cream for Dry Cracked Heels Feet Knees Elbows Hands Foot Dead Skin Cuticle Callus Remover Toenail Softener Keratolytic Skin

ShabeEat$48.081 rev

4mo ago

Urea Cream 40 Percent For Feet Maximum Strength 40% Urea Cream Plus 2% Salicylic Acid with Hyaluronic Acid Tea Tree and Aloe Vera for Foot and Hand - Deep Moisturizes Callus Remover 3.53 oz (100g)

ELAIMEI$37.650 rev

4mo ago

Makbeaty Urea Cream 60% Intensive Repair Treatment for Dry Cracked Heels Feet Knees Elbows Hands Maximum Strength Deep Moisturizing Foot Cream Callus Remover 100g

Makbeaty$53.614 rev

8mo ago

Urea Cream 42% plus Salicylic Acid 2% Foot & Hand Urea Lotion for Dry Cracked Heels Feet Knees Elbows Foot Dead Skin Cuticle Callus Remover Toenail Softener

Maxmana Secret$46.736 rev

1y ago

OUKEYA Urea Cream 42% plus Salicylic Acid 2% Intensive Moisturizer for Extremely Dry Chapped Softens Rough Skin on Hands Feet Elbows & Knees Removes Corns Calluses Dead Skin

OUKEYA$59.22615 rev

1y ago

What buyers say about urea cream

What buyers praise and complain about, mined from review topics.

What buyers love

الجودة الشاملة40%

“Excellent product”

رطب/جاف20%

“I love this particular product since it really helps with my dry hands”

القيمة مقابل المال20%

“سعر ممتاز”

مناسب للبشرة الجافة10%

“This urea cream provides deep hydration and helps soften dry, cracked skin and calluses”

What buyers complain about

الوظيفة - بشكل عام25%

“Doesnt work”

مانع للتسرب17%

“cream is leaking out of it”

المواد/الأجزاء المعيبة17%

“Automizer not working”

يشم8%

“Unfortunately for this particularl one it has a smell”

تقليل الأعراض8%

“Ive been using it for 3 weeks now with zero effects”

الملمس/الاتساق-الإجمالي3%

“The texture of this cream is incredibly thick”

سهولة التنظيف3%

“messy for daily use”

الالتصاق3%

“sticky film that doesn't fully sink into the skin”

صحة الجلد3%

“Worse, instead of smoothing out my calluses, it caused the normal, healthy skin around my ankles and fingers to peel off in scaly sheets”

زيتي/دهني3%

“leaves an oily”

Top return reasons

المنتج المعلن عنه مقابل المنتج الفعلي15%

مانع للتسرب14%

حالة المنتج12%

الحجم الكلي10%

يشم10%

الوظيفة - بشكل عام7%

الملمس/الاتساق-الإجمالي4%

التدفئة3%

قوة المحرك3%

القيمة مقابل المال3%

Common questions

Is urea cream profitable to sell on Amazon Saudi Arabia?: The niche generates $138K/yr across 27 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +14.7%. Flapen's verdict: Worth a look (51/100).
How competitive is the urea cream niche?: 16 brands and 98 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in urea cream?: Top complaints mined from reviews: الوظيفة - بشكل عام, مانع للتسرب, المواد/الأجزاء المعيبة. The return rate is 1.6%.
When does demand for urea cream peak?: Demand peaks in May–Jun–Jul; the busiest month runs 4.2× the quietest.
What does it cost to enter the urea cream niche?: Listings span $21.03–$123.66; the average listing price is $50.60 (sweet spot $15–$100). The average incumbent carries 3,125 reviews — the moat a new listing must climb.