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Salicylic Acid Face Wash

Fail

The top 5 brands take 97% of clicks, so Salicylic Acid Face Wash is a Fail.

Flapen Score
38
38 / 100
Ranks 227 of 263 Beauty niches · −9 vs the category median of 47
Market size
$48K/yr51K searches / yr
90-day growth
+1.5%search demand this quarter
Competition
83%top-5 click share · 6 brands · 38 sellers

Flapen Score

Salicylic Acid Face Wash against its category

The dotted line is the Beauty average. Past it, Salicylic Acid Face Wash is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Salicylic Acid Face Wash market on Amazon at a glance

Shoppers on Amazon Saudi Arabia searched for Salicylic Acid Face Wash 51K times last year and spent an estimated $48K. The top 5 brands take 97% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon Saudi Arabia for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.

Searches, last 12 months
51K
Growth, 90 days vs prior 90
+1.5%
Conversion, latest week
2.5%
Market size, estimated
$48Ka year
Top search term
salicylic acid face wash22K searches a year

02 · Price

A sale here is worth $38.02.

Listings sell for $38.02 on average, from $20.10 to $53.38. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $38.02 that is $0 to $4K a year per listing.

Average price
$38.02inside the $15 to $100 sweet spot
Price range
$20.10–$53.38
Amazon Saudi Arabia median price
$69.41across 1,863 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
1.8%of orders · Amazon Saudi Arabia median 1.8%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #52 within Beauty. It carries 24,970 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
90%
Out of stock, average day
0.0%
Average rank
#52in Beauty
Average rating
4.30 starsAmazon Saudi Arabia average 4.21 stars
Average reviews
24,970per listing
Listings tracked
10

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
60 months

Products

Top Salicylic Acid Face Wash products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

38

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

0%

  • Brand 160%
  • Brand 210%
  • Brand 310%
  • Brand 49%
  • Brand 58%
  • Brand 63%
  • Open — no brand owns it (0%)

Demand

Salicylic Acid Face Wash search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '26DecJanFebMarAprMayJunJul

Peak months: Jan, Feb · busiest ÷ quietest = 4.5× · 8 of 12 months tracked

Search terms

Top Salicylic Acid Face Wash search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • salicylic acid face wash22K/yr
  • cerave blemish control cleanser8K/yr
  • غسول سالسليك اسيد7K/yr
  • cerave acne control cleanser8K/yr
  • salicylic acid cleanser5K/yr

Reviews and returns

What reviews say buyers love and hate about Salicylic Acid Face Wash

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “سهولة التنظيف”
50%of negative reviews mention “صحة الجلد”
1.8%of orders come back
“Destroyed my skin”
A buyer, on “صحة الجلد”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

Keep looking

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FAQ

Common Salicylic Acid Face Wash questions

Answered from the same tracked data.