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Pumpkin Seed Oil

Fail

Demand is soft, at -9.9% this quarter, so Pumpkin Seed Oil is a Fail.

Flapen Score
47
47 / 100
Ranks 121 of 263 Beauty niches · on the category median
Market size
$111K/yr74K searches / yr
90-day growth
-9.9%search demand this quarter
Competition
68%top-5 click share · 12 brands · 46 sellers

Flapen Score

Pumpkin Seed Oil against its category

The dotted line is the Beauty average. Past it, Pumpkin Seed Oil is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pumpkin Seed Oil market on Amazon at a glance

Shoppers on Amazon Saudi Arabia searched for Pumpkin Seed Oil 74K times last year and spent an estimated $111K. The top 5 brands take 78% of clicks. Demand peaks in Feb. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon Saudi Arabia for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $111K a year.

Searches, last 12 months
74K
Growth, 90 days vs prior 90
-9.9%
Conversion, latest week
2.5%
Market size, estimated
$111Ka year
Peak month
February1.6× the quietest month
Top search term
pumpkin seed oil36K searches a year

02 · Price

A sale here is worth $61.36.

Listings sell for $61.36 on average, from $22.11 to $162.36. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $61.36 that is $6K to $15K a year per listing.

Average price
$61.36inside the $15 to $100 sweet spot
Price range
$22.11–$162.36
Amazon Saudi Arabia median price
$69.41across 1,863 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
$6K–$15K
Returns
1.0%of orders · Amazon Saudi Arabia median 1.8%

03 · Entry bar

The bar here is low.

53% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #91 within Beauty. It carries 564 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings
53%
Prime listings
87%
Out of stock, average day
6.4%
Average rank
#91in Beauty
Average rating
4.17 starsAmazon Saudi Arabia average 4.21 stars
Average reviews
564per listing
Listings tracked
15

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
49 months

Products

Top Pumpkin Seed Oil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

46

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

17%

  • Brand 133%
  • Brand 213%
  • Brand 312%
  • Brand 410%
  • Brand 510%
  • Brand 65%
  • Open — no brand owns it (6 brands, 17%)

Demand

Pumpkin Seed Oil search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.6×

Search terms

Top Pumpkin Seed Oil search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pumpkin seed oil36K/yr
  • زيت بذور اليقطين20K/yr
  • pumpkin seed oil capsules8K/yr
  • زيت بذور اليقطين للشعر5K/yr
  • زيت اليقطين5K/yr

Reviews and returns

What reviews say buyers love and hate about Pumpkin Seed Oil

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “الجودة الشاملة”
50%of negative reviews mention “يشم”
1.0%of orders come back
“Smells awful its not the same as the one I bought from the pharmacy”
A buyer, on “يشم”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

7 topics

NegativePositive

Keep looking

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FAQ

Common Pumpkin Seed Oil questions

Answered from the same tracked data.