Nails
FailBuyers convert on only 0.7% of searches, so Nails is a Fail.
- Flapen Score
- 49 / 100Top 35% of 263 Beauty niches · +2 vs the category median of 4749
- Market size
- $59K/yr293K searches / yr
- 90-day growth
- -0.8%search demand this quarter
- Competition
- 36%top-5 click share · 18 brands · 50 sellers
Flapen Score
Nails against its category
The dotted line is the Beauty average. Past it, Nails is stronger. Inside it, weaker.
Market
The Nails market on Amazon at a glance
Shoppers on Amazon Saudi Arabia searched for Nails 293K times last year and spent an estimated $59K. The top 5 brands take 76% of clicks. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 293K times in the last 12 months. That counts every search on Amazon Saudi Arabia for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.
- Searches, last 12 months
- 293K
- Growth, 90 days vs prior 90
- -0.8%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $59Ka year
- Top search term
- nails63K searches a year
02 · Price
A sale here is worth $28.12.
Listings sell for $28.12 on average, from $0.33 to $65.47. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $28.12 that is $0 to $3K a year per listing.
- Average price
- $28.12inside the $15 to $100 sweet spot
- Price range
- $0.33–$65.47
- Amazon Saudi Arabia median price
- $69.41across 1,863 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 2.6%of orders · Amazon Saudi Arabia median 1.8%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 28.3% of listings are out of stock. The average listing ranks #68 within Beauty. It carries 3,373 reviews at 4.04 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 85%
- Out of stock, average day
- 28.3%
- Average rank
- #68in Beauty
- Average rating
- 4.04 starsAmazon Saudi Arabia average 4.21 stars
- Average reviews
- 3,373per listing
- Listings tracked
- 48
04 · Newcomers
0 of last year's 15 launches cleared the first-year sales bar.
15 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 15
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Nails products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 36% of clicks. An open shelf where new products get seen.
Brands
18 falling
Sellers
50
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
36%
Top 20: 76%
Open market
20%
- Brand 137%
- Brand 211%
- Brand 310%
- Brand 410%
- Brand 58%
- Brand 65%
Demand
Nails search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar · busiest ÷ quietest = 2.1× · 10 of 12 months tracked
Search terms
Top Nails search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- nails63K/yr
- أظافر51K/yr
- اظافر45K/yr
- اظافر صناعية36K/yr
- press on nails38K/yr
- fake nails17K/yr
- nail14K/yr
- أظافر تركيب9K/yr
- nails press ons6K/yr
- اضافر9K/yr
Reviews and returns
What reviews say buyers love and hate about Nails
We read the reviews and the return reasons for every product selling here.
“the nails are easy to apply with a comfortable fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
12 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nails questions
Answered from the same tracked data.






