herbolene
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.2%return rate — above 5% kills the launch gate
Avg price
Great$15.65avg listing price — sweet spot $15–$100
Price range
Great$4.62–$49.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$797K$797K/yr · 1.3M searches
Conversion
Okay4.0%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Growth
Okay+1.0%90-day search growth — must beat 0% to launch
Review moat
Bad6,740.56avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Saudi Arabia niche tracking, herbolene is a $797K/yr Amazon Saudi Arabia market (1.3M searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 47/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
herbolene market data
- Units sold / yr
- 125K–150K
- avg 4,000–5,000/product
- Revenue / yr
- $2.0M–$2.3M
- units × avg price
- Conversion rate
- 4.0%
- Avg BSR
- #5
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 78%
- Out of stock
- 0.0%
- Avg brand age
- 53 months
- Avg seller age
- 63 days
Competition & brand share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
5 falling
Sellers
70
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
0%
- Vaseline65%
- Garnier23%
- Dabur8%
- Eucerin2%
- Bioderma2%
Demand
Weekly Amazon search volume, last 42 weeks — +1.0% search growth over the last 90 days.Top herbolene search terms
- فازلين423K/yr
- vaseline212K/yr
- مزيل مكياج147K/yr
- garnier66K/yr
- غارنييه51K/yr
- عنايه43K/yr
- فازلين جل38K/yr
- يوسرين البنفسجي45K/yr
- فازلين طبي38K/yr
- makeup remover28K/yr
Top herbolene products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
VASELINE Moisturizing Petroleum Jelly for dry skin Original to heal skin damage 450ml
Vaseline$10.744.6★7,202 rev
VASELINE Moisturizing Petroleum Jelly for dry skin Original to heal skin damage 250ml
Vaseline$9.994.6★7,202 rev
Garnier Skinactive Micellar Cleansing Water Classic MakEUp Remover 700 Ml
Garnier$18.284.6★6,413 rev
Dabur Herbolene Aloe Vera Petroleum Jelly (425 + 115 ml Free) | Enriched with Aloe Vera and Vitamin E | For Dry and Rough Skin or Chapped Lips | Value Pack
Dabur$7.894.5★1,945 rev
Garnier SkinActive Micellar Cleansing Water Classic 400ml
Garnier$13.824.6★6,413 rev
Newest
by launch date
Vaseline Essential Even Tone Body Lotion Smooth Radiance Gluta-Hya Serum Burst 10X More Powerful than Vitamin C Deeply Moisturising 200ml
Vaseline$14.762,094 rev
Vaseline Body Lotion Essential UV Lightening With Vitamin B3 For Fair Even Toned Skin 400ML
Vaseline$10.522,272 rev
Garnier Skinactive Micellar Cleansing Water Classic MakEUp Remover 700 Ml
Garnier$18.286,413 rev
VASELINE Essential Even Tone Body Lotion Daily Brightening 2 weeks to radiant glowing skin 725ml
Vaseline$19.352,272 rev
Dabur Herbolene Aloe Vera Petroleum Jelly (425 + 115 ml Free) | Enriched with Aloe Vera and Vitamin E | For Dry and Rough Skin or Chapped Lips | Value Pack
Dabur$7.891,945 rev
Trending
90-day click momentum
Garnier SkinActive Micellar Cleansing Water Classic 100ml
Garnier$4.624.6★
Vaseline PetrolEUm Jelly Baby 450Ml
Vaseline$15.384.6★
VASELINE Moisturizing Petroleum Jelly for dry skin Original to heal skin damage 50ml
Vaseline$6.254.6★
Dabur Herbolene Aloe Vera Petroleum Jelly (425 + 115 ml Free) | Enriched with Aloe Vera and Vitamin E | For Dry and Rough Skin or Chapped Lips | Value Pack
Dabur$7.894.5★
VASELINE Moisturizing Petroleum Jelly for dry skin Original to heal skin damage 250ml
Vaseline$9.994.6★
What buyers say about herbolene
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing quality”
“Moisturised well”
“Very good price and product”
“the product as described”
“My wife got clean and clear skin”
“Texture is light and spreads well”
“smells great tho”
“the ingredients are fungal acne safe which is why I bought it”
“which is a solid deal for this size”
“helps with dry skin”
What buyers complain about
“Makes the skin dry”
“Not the best quality at all”
“Automizer not working”
“Not suitable for dry skin”
“it can also feel quite heavy during hot weather or when doing activities that make you sweat”
“No heavy fragrance”
Top return reasons
Common questions
- Is herbolene profitable to sell on Amazon Saudi Arabia?
- The niche generates $797K/yr across 18 tracked products. 90-day search growth is +1.0%. Flapen's verdict: Skip it (47/100).
- How competitive is the herbolene niche?
- 5 brands and 70 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in herbolene?
- Top complaints mined from reviews: رطب/جاف, الجودة الشاملة, المواد/الأجزاء المعيبة. The return rate is 1.2%.
- What does it cost to enter the herbolene niche?
- Listings span $4.62–$49.70; the average listing price is $15.65 (sweet spot $15–$100). The average incumbent carries 6,741 reviews — the moat a new listing must climb.