Hair Oil
FailDemand is soft, at -6.5% this quarter, so Hair Oil is a Fail.
- Flapen Score
- 46 / 100Ranks 137 of 263 Beauty niches · −1 vs the category median of 4746
- Market size
- $175K/yr441K searches / yr
- 90-day growth
- -6.5%search demand this quarter
- Competition
- 54%top-5 click share · 10 brands · 64 sellers
Flapen Score
Hair Oil against its category
The dotted line is the Beauty average. Past it, Hair Oil is stronger. Inside it, weaker.
Market
The Hair Oil market on Amazon at a glance
Shoppers on Amazon Saudi Arabia searched for Hair Oil 441K times last year and spent an estimated $175K. The top 5 brands take 89% of clicks. Demand peaks in Nov. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 441K times in the last 12 months. That counts every search on Amazon Saudi Arabia for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -6.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $175K a year.
- Searches, last 12 months
- 441K
- Growth, 90 days vs prior 90
- -6.5%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $175Ka year
- Peak month
- November1.7× the quietest month
- Top search term
- hair oil140K searches a year
02 · Price
A sale here is worth $16.59.
Listings sell for $16.59 on average, from $3.17 to $79.57. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $16.59 that is $4K to $8K a year per listing.
- Average price
- $16.59inside the $15 to $100 sweet spot
- Price range
- $3.17–$79.57
- Amazon Saudi Arabia median price
- $69.41across 1,863 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$8K
- Returns
- 1.9%of orders · Amazon Saudi Arabia median 1.8%
03 · Entry bar
The bar here is reviews.
43% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #30 within Beauty. It carries 9,457 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 43%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #30in Beauty
- Average rating
- 4.35 starsAmazon Saudi Arabia average 4.21 stars
- Average reviews
- 9,457per listing
- Listings tracked
- 23
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Hair Oil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
64
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
54%
Top 20: 96%
Open market
7%
- Brand 143%
- Brand 217%
- Brand 316%
- Brand 410%
- Brand 54%
- Brand 64%
- Open — no brand owns it (4 brands, 7%)
Demand
Hair Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.7×
Search terms
Top Hair Oil search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hair oil140K/yr
- زيت شعر95K/yr
- vatika hair oil23K/yr
- زيت دابر املا19K/yr
- زيت للشعر16K/yr
- دابر املا الاصلي14K/yr
- زيت الشعر14K/yr
- دابر املا17K/yr
- زيت فاتيكا10K/yr
- amla hair oil12K/yr
Reviews and returns
What reviews say buyers love and hate about Hair Oil
We read the reviews and the return reasons for every product selling here.
“Bad smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hair Oil questions
Answered from the same tracked data.






