Is dunhill perfume men profitable to sell on Amazon Saudi Arabia?

The niche generates $47K/yr across 15 tracked products. 90-day search growth is -45.6%. Flapen's verdict: Skip it (35/100).

How competitive is the dunhill perfume men niche?

1 brands and 32 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in dunhill perfume men?

Top complaints mined from reviews: يشم. The return rate is 1.3%.

What does it cost to enter the dunhill perfume men niche?

Listings span $73.13–$339.87; the average listing price is $144.22 (sweet spot $15–$100). The average incumbent carries 578 reviews — the moat a new listing must climb.

dunhill perfume men

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Returns

Great1.3%

return rate — above 5% kills the launch gate

Review moat

Good577.87

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$144.22

avg listing price — sweet spot $15–$100

Competition

Okay61%

top-5 click share — leaders hold, buyers still browse

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$47K

$47K/yr · 31K searches

Price range

Bad$73.13–$339.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-45.6%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals High Price

According to Flapen's Amazon Saudi Arabia niche tracking, dunhill perfume men is a $47K/yr Amazon Saudi Arabia market (31K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 35/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

dunhill perfume men market data

Units sold / yr: 250–500; avg 0–100/product
Revenue / yr: $36K–$72K; units × avg price
Conversion rate: 1.1%
Avg BSR: #600
Page quality: 0%
Prime: 80%
Sponsored: 0%
Out of stock: 8.8%
Avg brand age: 69 months
Avg seller age: 79 days

Competition & brand share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

Brands

1 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

Alfred Dunhill100%
Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 51 weeks — -45.6% search growth over the last 90 days.

Open Trend

Top dunhill perfume men search terms

عطر دنهل7K/yr -23.6%0.7% conv.
dunhill icon5K/yr -16.2%0.6% conv.
dunhill6K/yr -21.7%0.5% conv.
dunhill perfume men13K/yr -90.4%2.3% conv.

All search terms

Top dunhill perfume men products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Dunhill Icon Absolute Perfume For Men - Eau De Parfum 100 Ml

Alfred Dunhill$129.413.9★558 rev

Dunhill Desire Red for Men Eau de Toilette 100ml 125710

Alfred Dunhill$89.864.1★3,600 rev

Dunhill Icon Racing (M) EdP 100 ML

Alfred Dunhill$114.144.0★550 rev

Dunhill London Icon for Men Eau de Parfum 100ml

Alfred Dunhill$339.873.8★224 rev

Dunhill Mens London Edition Eau de Toilette (100ml)

Alfred Dunhill$87.033.9★737 rev

Newest

by launch date

DUNHILL DESIRE RED LONDON MAN EDT MEN 100 ml

Alfred Dunhill$98.20262 rev

2y ago

Dunhill Icon Alfred Eau de Parfum for Men 100ml

Alfred Dunhill$252.8234 rev

4y ago

Alfred Dunhill Icon Racing EDP 100ML

Alfred Dunhill$108.6821 rev

4y ago

Dunhill Icon Racing Blue Edp 100Ml

Alfred Dunhill$112.36120 rev

5y ago

Dunhill Icon Racing Red EDP 100ML

Alfred Dunhill$119.39134 rev

5y ago

What buyers say about dunhill perfume men

What buyers praise and complain about, mined from review topics.

What buyers love

المنتج المعلن عنه مقابل المنتج الفعلي100%

“As described”

What buyers complain about

يشم100%

“The smell doesn't match”

Top return reasons

يشم68%

المنتج المعلن عنه مقابل المنتج الفعلي18%

حالة المنتج7%

التجارة الأخلاقية/التجارة العادلة4%

الوزن خفيف4%

Common questions

Is dunhill perfume men profitable to sell on Amazon Saudi Arabia?: The niche generates $47K/yr across 15 tracked products. 90-day search growth is -45.6%. Flapen's verdict: Skip it (35/100).
How competitive is the dunhill perfume men niche?: 1 brands and 32 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in dunhill perfume men?: Top complaints mined from reviews: يشم. The return rate is 1.3%.
What does it cost to enter the dunhill perfume men niche?: Listings span $73.13–$339.87; the average listing price is $144.22 (sweet spot $15–$100). The average incumbent carries 578 reviews — the moat a new listing must climb.