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Launch itA $1.4M/yr market growing +25.1% this quarter with returns at 0.1% — clears our launch bar.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Market size
Great€1.4M€1.4M/yr · 1.4M searches
Conversion
Great9.1%search→purchase rate — share of searches ending in a sale
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,074.04avg incumbent reviews — the moat a new listing must climb
Growth
Good+25.1%90-day search growth — must beat 0% to launch
Avg price
Okay€11.14avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Price range
Okay€4.20–€18.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad97%top-5 brand share — brand-locked demand