54
semola
Worth a lookShows low returns (0.0%), but a concentrated shelf (top 5 take 80% of clicks) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Great9.7%search→purchase rate — share of searches ending in a sale
Avg price
Great€18.49avg listing price — sweet spot $15–$100
Price range
Good€1.60–€42.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good877.23avg incumbent reviews — the moat a new listing must climb
Market size
Good€488K€488K/yr · 272K searches
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Growth
Okay+16.8%90-day search growth — must beat 0% to launch
Competition
Bad80%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality