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53

minis

Worth a look

Shows low returns (0.1%), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.

Market size 63Growth 17Conversion 60Competition 61Returns 100Price range 68Avg price 69Brand share 9Review moat 35Quality gap 62

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Avg price

Good€14.28

avg listing price — sweet spot $15–$100

Price range

Good€2.39–€41.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good€568K

€568K/yr · 770K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Conversion

Good5.2%

search→purchase rate — share of searches ending in a sale

Review moat

Okay3,017.07

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-16.3%

90-day search growth — must beat 0% to launch

Brand share

Bad97%

top-5 brand share — brand-locked demand