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72

tshirt herren

Launch it

A $2.5M/yr market growing +90.1% this quarter with returns at 3.4% — clears our launch bar.

Market size 95Growth 87Conversion 10Competition 96Returns 47Price range 82Avg price 89Brand share 85Review moat 22Quality gap 67

Competition

Incredible17%

top-5 click share — an open shelf

Market size

Incredible€2.5M

€2.5M/yr · 15.6M searches

Avg price

Great€20.51

avg listing price — sweet spot $15–$100

Growth

Great+90.1%

90-day search growth — must beat 0% to launch

Brand share

Great50%

top-5 brand share — no brand owns this niche

Price range

Great€6.72–€56.10

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Returns

Okay3.4%

return rate — above 6% kills the launch gate

Review moat

Bad8,951.03

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale